OP-METRICS-2026-001 · COMPANY OPERATIONAL METRICS REPORT
CONFIDENTIAL · INTERNAL & INVESTOR REVIEW







Edukrest · EdTech · Nigeria











Company
Operational
Metrics Report


Q1–Q4 2026 · Monthly & Quarterly Breakdowns

















Period
Jan–Dec 2026
Q1 Status
Actual Data
Q2–Q4
Projections
FX Rate
₦1,400 = $1


Year-End Schools (Q4)
58
From 14 at end of Q1
LMS Students (Q4)
12,500
From 3,000 pilot in Q1

Ambassadors (Q4)
32
Doubles each quarter
System Uptime
99.5%
Industry SLA benchmark

Avg Rev / School / Year
₦478K
SMS + Digital + Onboarding
Cost per School
~15%
Of revenue per school

© 2026 Edukrest Limited · Confidential · OP-METRICS-2026-001
edukrest.com.ng · Prepared for Operational & Investor Review










Section 01
Summary Dashboard — Key Metrics 2026

58
Schools Q4
From 14 (Q1 end)
12,500
LMS Students Q4
From 3,000 pilot
32
Ambassadors Q4
4 in Q1 → doubles/qtr
₦478K
Rev / School / Yr
SMS + digital + onboard
99.5%
System Uptime
Industry SLA
Full Year KPI Summary — Q1 to Q4 2026 Q1 = Actual data · Q2–Q4 = Projections (growth: Q2+50%, Q3+60%, Q4+70%)
Metric Q1 (Jan–Mar)
ACTUAL		 Q2 (Apr–Jun)
+50%		 Q3 (Jul–Sep)
+60%		 Q4 (Oct–Dec)
+70%		 FY 2026
FULL YEAR
A. SCHOOL / CUSTOMER METRICS
Schools — End of Quarter (EoQ) 142134 5858 (YE)
New Schools Onboarded 8713 2452 total
Schools — SMS Subscription 62134 58all schools
Schools — Digital Setup (50%) 71117 2950% of total
Schools — LMS Active (30% new) 248 15cumulative
B. STUDENT / USER METRICS
LMS Students / Monthly Active Users 3,0004,5007,200 12,50012,500 (Q4)
Tier 1 Students (70%) 2,1003,1505,040 8,750—
Tier 2 Students (30%) 9001,3502,160 3,750—
C. AMBASSADOR & STAFF
Active Ambassadors 4816 32doubles/qtr
Paid Staff (excl. founders) 556 7+Dev Q3, +Fin Q4
Total Team incl. Founders (8) 131314 15—
D. SUPPORT & SYSTEM HEALTH
Monthly Support Requests (avg) 61117 291/school/mo
Avg Resolution Time 1–2 days1–2 days1–2 days 1–2 daysmax 5 days
System Uptime (SLA) 99.5%99.5%99.5% 99.5%99.5%


School Product Adoption at Q4 Year-End (58 schools total)
All product layers across 58 schools Q4 End · Dec 2026
SMS Only (43)
+Digital (16)
+LMS (8)
Full Suite (4)

SMS Subscription (100%)

Digital Setup (50%)

LMS Plugin (30% new)

Full Suite
Section 02
School & Customer Metrics

📐
Growth Model: Q1 end = 14 schools (6 active + 8 pipeline). Q2: 14 × 1.50 = 21 (+7 new). Q3: 21 × 1.60 = 34 (+13 new). Q4: 34 × 1.70 = 58 (+24 new). Digital setup: 50% of all schools. LMS: 30% of newly onboarded schools, cumulative. Onboarding fee: ₦50,000 per new school, one-time.
School Onboarding & Product Adoption — Monthly Detail ₦1,400 = $1 · Q1 Actual · Q2–Q4 Projected
Month Total SchoolsNew Schools SMS ActiveDigital Setup LMS ActiveSupport Req. Onboarding Rev (₦)Status
Q1 2026 — ACTUAL DATA (Jan–Mar)
January6—6316₦0Actual
February6—6316₦0Actual
March1486726₦400,000Actual
Q1 End-of-Quarter67218 total₦400,000
Q2 2026 — PROJECTED (+50% · Target: 21 schools · 7 new)
April173179317₦150,000Projection
May1921910419₦100,000Projection
June2122111421₦100,000Projection
Q2 End-of-Quarter2111457 total₦350,000
Q3 2026 — PROJECTED (+60% · Target: 34 schools · 13 new) · SEPTEMBER: SMS/LMS LAUNCH ★
July2652613526₦250,000Projection
August3043015630₦200,000Projection
September ★3443417834₦200,000SMS/LMS Live
Q3 End-of-Quarter3417890 total₦650,000
Q4 2026 — PROJECTED (+70% · Target: 58 schools · 24 new) · FULL COMMERCIAL SCALE
October43943221043₦450,000Projection
November51851261251₦400,000Projection
December58758291558₦350,000Projection
Q4 End-of-Quarter582915152 total₦1,200,000
FULL YEAR 202652 new582915315 total₦2,600,000


Average Revenue Per School — Quarterly Breakdown SMS ₦25K/mo + Digital $20 × 50% adoption + Onboarding ₦50K one-time
Revenue ComponentBasisQ1 (₦)Q2 (₦)Q3 (₦)Q4 (₦)Annual (₦)
SMS Subscription₦25,000/school/mo × 375,00075,00075,00075,000300,000
Digital Setup (50% adopt.)$20 × ₦1,400 × 50% × 3mo42,00042,00042,00042,000168,000
Onboarding Fee (amortised)₦50K/new school ÷ total EoQ28,57116,66719,11820,690one-time
Avg Revenue per School (quarterly)above combined145,571133,667136,118137,690≈ 478,000
📌
Annual Revenue per School ≈ ₦478,000: SMS ₦300,000 + Digital Setup ₦168,000 (at 50% adoption) + Onboarding ₦50,000 (once, first year only). Excludes LMS revenue per school/student, which adds significantly from September 2026 onward.
Section 03
Student & LMS User Metrics

LMS Student Growth, Tiers & Revenue — Monthly Pilot phase: no billing Q1–Q2 · LMS billing starts September 2026
MonthTotal Students (MAU) Tier 1 (70%)Tier 2 (30%) T1 Revenue (₦)T2 Revenue (₦) LMS Total Rev (₦)Phase
Q1–Q2 2026 — PILOT PHASE (No LMS Billing)
January3,0002,100900PilotPilot₦0Pilot
February3,0002,100900PilotPilot₦0Pilot
March3,2002,240960PilotPilot₦0Pilot
April3,8002,6601,140Pre-launchPre-launch₦0Proj.
May4,2002,9401,260Pre-launchPre-launch₦0Proj.
June4,5003,1501,350Pre-launchPre-launch₦0Proj.
Q3 2026 — PRE-LAUNCH THEN BILLING STARTS SEPTEMBER
July5,6003,9201,680Pre-launchPre-launch₦0Proj.
August6,4004,4801,920Pre-launchPre-launch₦0Proj.
September ★7,2005,0402,160₦25,200,000₦21,600,000₦46,800,000LIVE ★
Q4 2026 — FULL COMMERCIAL SCALE
October8,8006,1602,640₦30,800,000₦26,400,000₦57,200,000Scaling
November10,5007,3503,150₦36,750,000₦31,500,000₦68,250,000Scaling
December12,5008,7503,750₦43,750,000₦37,500,000₦81,250,000Q4 Peak
Total LMS Revenue (Sept–Dec)—₦136,500,000₦117,000,000₦253,500,000


Cost Per Student Analysis
MetricTier 1 (₦)Tier 2 (₦)Blended (₦)
Revenue / Student / Month₦5,000₦10,000₦6,500
Cost @ 5% of revenue₦250₦500₦325
Cost @ 10% of revenue₦500₦1,000₦650
Cost range / student / month₦250–500₦500–1,000₦325–650
Gross Margin (90–95%)₦4,500–4,750₦9,000–9,500₦5,850–6,175
Quarterly LMS Revenue Summary
QuarterStudents EoQT1 Rev (₦)T2 Rev (₦)Total (₦)
Q1 (Pilot)3,000₦0₦0₦0
Q2 (Pilot)4,500₦0₦0₦0
Q3 (1 billing month)7,200₦25.2M₦21.6M₦46.8M
Q4 (3 billing months)12,500₦111.3M₦95.4M₦206.7M
Full Year 202612,500₦136.5M₦117.0M₦253.5M
Section 04
Product & Usage Metrics

Plugin & Feature Adoption by Quarter
FeatureQ1Q2Q3Q4Adoption Rule
SMS Base System6213458100% of all schools
Digital Setup Plugin711172950% of total schools
LMS Plugin2481530% of new schools, cumulative
Predictive Analytics (est.)481424~40% adoption (projected)
Avg Plugins / School1.81.92.02.2growing upsell
Support & System Health by Quarter
MetricQ1Q2Q3Q4
Monthly Tickets (1/school)6111729
Quarterly Ticket Total18335187
Annual Ticket Total———189
Avg Resolution (standard)1–2 days1–2 days1–2 days1–2 days
Max Resolution (on-site)5 days5 days5 days5 days
Support Revenue (₦50K/call)——₦150K/mo₦900K/qtr
System Uptime99.5%99.5%99.5%99.5%



System Performance & API Usage Benchmarks (2026)
System Uptime SLA99.5%
Monthly downtime max~3.6 hours
API calls / student / day~85 requests
Peak daily API calls (Q4)~1.06M req
Avg session duration3 hrs / student
Module completion rate~90%
Daily active login rate~85% of MAU
Support ticket rate1 / school / month
Avg resolution time1–2 business days
Max escalation (on-site)5 business days
Data backup frequencyDaily automated
Security standardISO 27001 equiv.
Section 05
Marketing & Ambassador Metrics

Ambassador Program — Full Quarterly Performance Commission = 25% of SMS subscription revenue ONLY · Not applied to onboarding fees
Metric / Line Item Q1 ActualQ2 Proj. Q3 Proj.Q4 Proj.Annual
HEADCOUNT & ACTIVITY
Active Ambassadors (EoQ)481632doubles/qtr
Schools per Ambassador (qtrly)2222conservative
New Schools via Ambassador87132452
Ambassador Conversion Rate~90%~90%~90%~90%benchmark
OPERATIONAL COSTS (₦10,000 / ambassador / month)
Monthly Ops Cost₦40,000₦80,000₦160,000₦320,000/month
Quarterly Ops Total₦120,000₦240,000₦480,000₦960,000₦1,800,000
COMMISSION (25% of SMS subscription revenue only · NOT on onboarding)
SMS Revenue Base (quarterly)₦450,000₦1,575,000₦2,550,000₦4,350,000calc: schools×₦25K×3
Ambassador Commission (25%)₦112,500₦393,750₦637,500₦1,087,500₦2,231,250
Total Ambassador Cost₦232,500₦633,750₦1,117,500₦2,047,500₦4,031,250
ROI METRICS
Revenue per Ambassador (qtrly)₦112,500₦196,875₦159,375₦135,938avg SMS-based
Ambassador ROI (rev ÷ cost)1.9×2.5×2.3×2.1×~2.2× avg
📌
Commission Policy Clarification: Ambassador commission of 25% applies exclusively to school subscription revenue (₦25,000/school/month). The one-time ₦50,000 onboarding fee is entirely retained by Edukrest. Ambassador operational allowance (₦10,000/mo each) is a separate line item covering transport and coordination costs.
Section 06
Operational & Staff Metrics

Staff Headcount & Salary Projection
RoleQ1Q2Q3Q4Note
FOUNDERS (not on standard payroll)
CEO1111Founder
CTO1111Founder
COO1111Founder
CFO1111Founder
PAID EMPLOYEES (₦50K/mo · 20% raise end Q3)
Core Team (4 original staff)4444₦50K → ₦60K Q4
Social Impact Officer1111From Q1
Full-Stack Developer——11Hire Q3
Finance Assistant———1Hire Q4
Total Paid Staff5567—
Total Team (incl. founders)991011—
MONTHLY SALARY COST (₦)
Base per Person₦50,000₦50,000₦50,000₦60,00020% raise Oct '26
Monthly Salary Total₦250,000₦250,000₦300,000₦420,000—
Quarterly Salary Cost₦750,000₦750,000₦900,000₦1,260,000—
Cost Per School Analysis (15% Rule)
Cost LineQ1 (₦)Q2 (₦)Q3 (₦)Q4 (₦)
QUARTERLY REVENUE TOTALS
SMS Revenue₦450,000₦1,575,000₦2,550,000₦4,350,000
Digital Setup₦294,000₦462,000₦714,000₦1,218,000
Onboarding₦400,000₦350,000₦650,000₦1,200,000
LMS Revenue₦0₦0₦46,800,000₦206,700,000
Total Revenue₦1,144,000₦2,387,000₦50,714,000₦213,468,000
COST BENCHMARK (15% of revenue)
Target Cost Budget (15%)₦171,600₦358,050₦7,607,100₦32,020,200
Cost per School (÷ EoQ)₦12,257₦17,050₦223,738₦552,072
Effective Cost %15.0%15.0%15.0%15.0%
Section 07
Financial Performance Visualizations

A. School Growth by Quarter — 2026
SMS, digital setup, and LMS adoption layers · Max scale = 60 schools
60 45 30 15 0 14 21 34 58 ★ Q1 Actual Q2 +50% Q3 +60% Q4 ★ +70%

SMS Active

Digital Setup

LMS Plugin
B. LMS Student Growth — Jan to Dec 2026
Monthly active students (MAU) · Sep ★ = billing launch · Scale: 0–14,000
14K 10.5K 7K 3.5K 0 3K 7.2K★ 12.5K J F M A M J J A S★ O N D Q1 Q2 Q3 Q4

Q1 Pilot

Q2 Growth

Q3 Pre-launch

Q4 Commercial


C. Ambassador Growth & Cost Profile (₦)
Headcount doubles each quarter · Combined ops + commission cost
Q1 — 4 Ambassadors Actual
Ops ₦120K · Comm ₦112.5K · Total ₦232.5K


Q2 — 8 Ambassadors Proj.
Ops ₦240K · Comm ₦393.75K · Total ₦633.75K


Q3 — 16 Ambassadors Proj.
Ops ₦480K · Comm ₦637.5K · Total ₦1,117.5K


Q4 — 32 Ambassadors ★ Peak
Ops ₦960K · Comm ₦1,087.5K · Total ₦2,047.5K


📌
Commission = 25% of SMS sub revenue only. No commission on ₦50K onboarding fees. ROI benchmark: ~2.2× (revenue generated ÷ total cost).
D. Annual Cost Distribution 2026
Percentage breakdown of projected total operating expenses
Costs 2026

Staff Salaries27%

Amb. Commission24%

Amb. Operations20%

API & Infrastructure12%

Marketing10%

Domain / Ops / Misc7%
E. Revenue Per School — Quarterly Trend (₦ per school per quarter)
Average revenue per school increases dramatically in Q3/Q4 when LMS billing begins September 2026
Q1 — ₦145,571 / school / quarter (₦48,524/mo avg)
SMS + Digital + Onboarding (no LMS billing)


Q2 — ₦113,667 / school / quarter (₦37,889/mo avg)
SMS active for all 21 schools · No LMS billing


Q3 — ₦1,491,588 / school / quarter (+LMS 1 billing month)
September launch adds ₦1.38M avg uplift per school


Q4 — ₦3,680,483 / school / quarter (full LMS scale ★)
3 months LMS billing · Q4 peak · 80× Q1 monthly rate


📈
Revenue acceleration: September 2026 launch increases average revenue per school by ~13× from Q2 to Q3, and Q4 reaches ₦3.68M per school per quarter — driven primarily by LMS student billing scaling across 12,500 students. This is the central financial event of 2026.
Model Assumptions & Calculation Methodology
School Growth Model
Q1 end (actual)14 schools
Q2 (×1.5)14 × 1.5 = 21
Q3 (×1.6)21 × 1.6 = 34
Q4 (×1.7)34 × 1.7 = 58
Digital setup50% of all schools
LMS adoption30% of new schools
Revenue Assumptions
SMS / school / mo₦25,000
Digital setup fee$20 × ₦1,400 = ₦28K
Onboarding fee₦50,000 (once)
LMS Tier 1₦5,000/student/mo
LMS Tier 2₦10,000/student/mo
LMS billing startsSeptember 2026
Cost Assumptions
Cost per school~15% of revenue
Cost per student5–10% of revenue
Amb commission25% SMS only
Amb ops/month₦10,000 each
Hosting 2026$0 (AWS credits)
System uptime SLA99.5%
© 2026 Edukrest Limited · Company Operational Metrics · OP-METRICS-2026-001 · Confidential
edukrest.com.ngQ1–Q4 2026₦1,400 = $1